An old woman from one of the remote areas of Andhra Pradesh state left with no hope at the age of 60 years. The ignorance from children and relatives created more problems for her in the last stage of life. When the going got tough, she ultimately decided to rely upon her own unique skills of weaving the Silk Sarees. She started working for her livelihood at late age through weaving Silk sarees at her home. Soon, her hard work paid off and people started queuing up in front of her house to purchase the purely hand-loomed sarees. At that moment, one of the neighbors put her sarees for sale on a much-reputed E-Commerce website which made old woman’s pure desi outfits an instant hit among the online audience. Later, the good word of mouth and the powerful platform of E-Commerce website turned her Silk Sarees as hot cakes among the online customers and within no time the old woman expanded her business turnover to whole new heights and started providing employment to many women who are facing similar kind of problems just like her. After tasting the success and redeeming the lost self-respect, the heroine of this story revealed that decision to sell her handmade Silk Sarees on an E-Commerce website was the major reason behind her tremendous success in the life. This inspiring saga of this old woman is a riveting example of the potential of E-Commerce in the present days' competitive trade.
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